Social media is the best tool a business can utilize when raising awareness about a cause, a product or even just a company’s presence. This is why eye-catching graphics are one of the easiest ways to grab a consumer’s attention. I utilize a bit of everything when creating social media content, such as animation, vector art, hand-lettering and illustration. I like to keep the “share-ability” of an image top of mind, that way your audience is more likely to share a post with their own network.
